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Growth Champions – Meeting Summary

Here are my observations from yesterday's meeting on Growing the Middle Market put on by The Chamber Of Commerce For Greater Philadelphia (@chamberPHL). Middle Market companies continue to be a strong engine for economic growth in the Philadelphia region. The…

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How to write ads that sell

  I find that when you're creating ads that are intended to generate leads, you have a bit more room to be creative. You craft your copy to entice your readers, and use persuasive engagement strategies like mystery and humor.…

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