Our technology can tell you when one of your ideal target prospects is looking to buy what you sell and do this in real time. Trust me, this is world class, industry changing technology that no one else has brought…
Why Identity Resolution is the KEY to monetizing your web traffic Identity resolution allows you to deterministicly identify individuals, across online platforms, across devices and to even identify individuals offline in a privacy protected way. In other words, it helps…
Tools To Convert Traffic To Customers Let’s look at the tools you can use to beat the technological and economic forces competing with you for profits. How to use these tools to give yourself a sustainable competitive advantage. The internet…
Where do all your sales start? First, you must start a conversation and you must provide value before you can ask anyone to even consider your solution Second, you must build a relationship before you sell. You must earn trust…
Where do all sales start? What is the journey your buyers take to purchase from you? Does your marketing convert cost effectively? Success in business has a lot to do with knowing something others don’t. I’ll show you how to…
Michael Porter, the godfather of strategy, has this thing called the five forces. The five competitive forces that every company competes against for profit. As a marketing agency, we get our butts kicked by all five. Your business, your vertical,…
3 Keys to Generating Leads and Clients In today’s connected world, we are increasingly bombarded by advertising messages, making it harder than ever to get someone’s attention. Or is it? Telling a great story still has the power to delight…
Increase Sales and Profits through Bundling This week several clients asked me for strategies to drive revenue growth. So, I trotted out one of my seven key strategies for driving sales growth; Bundling. Bundling is a terrific tool for adding…
All marketing Is Content Marketing Or it should be! If the purpose of marketing is to get people to notice and engage with your company, then content marketing can be thought of as the way for the “right” people to…
I’m obsessed with the 80/20 rule So if 20% of my time generates 80% of my income how come it is so hard to double my income while working half as many hours? First, if it was obvious what few…