Yes, artificial intelligence works for small and mid-sized business lead generation. Recently, I had the pleasure of being a guest on Jose Palomino's The Revenue Throughput podcast. Jose focuses on how small and mid-sized companies can grow consistently and profitably.…
The old way of generating leads is dead. Companies that are embracing people-based identity resolution technology. Everyone else is going to be left fighting over the crumbs. For those who don’t know me, my name is Roel Hoekstra and I’m…
Have you ever wondered how you could generate leads and close more sales online by using webinars and teleseminars? This week's training video will help you learn the secrets of using webinars and teleseminars to increase leads and conversions. When…
For any business to be successful it must separate from the competition; become unique and offer special value to your customers. Your business must establish a market-dominating position by making your prospects’ and clients’ experience in dealing with you “ultra-convenient”.…
In this Week’s Training Video, we discuss how to identify the low hanging fruit to quickly grow your business. Remember for any business to be successful it must be unique, offer extraordinary value, and communicate why it is unique and…
In this Week’s Training Video, we discuss how to use an acquisition strategy for growing a small business. When buying a business, you may think that it’s about purchasing an established organization or avoiding start-up costs. But when buying an…
In this week's Akela Partners Ask The Experts call, we discuss the different types of CRM systems. With so many out there like Salesforce, Method, Zyprr, Sugar, Microsoft Dynamics, etc. which one fits your needs? It could be time-consuming, expensive,…
Weekly Training Video – How to use a Host Beneficiary Marketing Strategy. Can the business down the street help you double your profits? Yes, if you create a Host Beneficiary Relationship. This kind of partnership can help you tap into…
SWOT; strengths, weaknesses, opportunities and threats. It’s a process to maximize and leverage your business to its full potential. In this week’s training video, we learn how SWOT will be your core foundational element for your marketing and financial plan.…
In this week's Ask the Expert call we talked about how networking can be a great tool for growing your business. However, sometimes we do not see the results we want or see the value to these networking events. So…